French is the sixth-biggest language on the Internet, and it has an incredibly low penetration late of just 10% of the French-speaking population, according to Internet World Stats. That means it has plenty of room to grow. Even so, over 37 million French-speakers use the Internet, representing a lucrative market, primarily in France, Canada, Belgium and Switzerland.
The major French-speaking countries are all affluent, so a French search engine optimization strategy promises to be profitable in the long run.
We brought our website monitoring client high up in the rankings for.We do the keyword research in French, so that we learn what terms Francophone (French-speaking) audiences are actually using to search for your products and services. This is NOT AT ALL the same as translating from the English search terms, because searching patterns do not always translate directly. (If you sell socks, how do you know when your French-speaking customers are searching for “bas” and when they are searching for “chausettes” if we don’t do the keyword research en français?)
Our French link-building is of the highest quality. We combine our French and English capabilities for maximum effect – that means better ROI for you! (The principals of The Happy Guy Marketing are bilingual Canadians, born and raised in Quebec.)
When it comes to the French on-page optimization, we understand the difference between a Canadian audience (Quebec, New Brunswick, franco-Ontarians) and a European audience (France, Belgium, Switzerland) etc, and we can often provide localization services to better focus on your target market. Of course, we always use the same sound principles in French that brings long-term success to our client websites in every language.
If you want to start marketing to the French, to French-Canadians, and to French-speaking Belgians and Swiss, contact us for a free quote. Fill out the form at the bottom of this page, and we’ll get your French pages optimized for the search engines.
We invite you to take a closer look at our: