Over the years, we have hand-crafted and perfected our SEO process(es) and methodology to help our clients to obtained top rankings on search engines through our SEO services. The following is an overview of our website SEO (Search Engine Optimization) process:
A successful SEO starts with keyword research. This is an essential process to identify the best possible keywords we should optimize for in order to reach your desired target audience. An extensive research is performed with regards to what people are searching for on the search engines pertaining to your products / services. We will recommend primary and related keywords based on your business, using keyword popularity and search frequency (along with a mathematical formula) as key guidelines.
In this phase, we analyze your entire website for search engine incompatibilities and errors (eg. HTML, Navigation, URL Structure, Keyword Density).On-site search engine optimization are the optimization work which take action within your website. After performing the website analysis, we will optimize the website using ethical and proven SEO techniques, following approved SEO standards set by the search engines such as Google.
Off-site search engine optimization takes place outside of your website to help to increase your search engine ranking. The scope of work includes link building strategies to recruit more quality backlinks to your website from various reliable sources such as articles, directories, online PR, blogs, forums, online communities and social media sites. Off-site optimization is an ongoing process that must be done continually in order for your website to maintain its high ranking positions.
Depending on the package that you have chosen, we will provide periodic performance reports to track the results of our optimization work. The reports will include in-depth information on the rank positions for targetted keywords as well as visitors/pageview statistics extracted from Google Analytics. Our team of SEO specialists will also utilize these reports to improve on the overall SEO strategies.